So if you’re a Digital Product Manager and you’re looking at that Amazon purchase of Whole Foods, are you asking some questions? Such as…
- “What’s Amazon’s strategic imperative here?”
- “How might this affect my business and do I need to do anything differently?”
- “Even if this move doesn’t appear to directly impact my business, will there be cascade effects through the marketplace that will eventually change something to which I’ll need to respond?
I’ve seen a lot of digital ink spilled on the whys of the Amazon/Whole Foods deal. It makes sense for anyone working in digital to be looking at this and considering the strategic implications. And while we don’t know exactly what’s on Jeff Bezos’ mind, this article Amazon’s Whole Foods Strategy: It’s Not What You Think from Forbe’s Jason Bloomberg is the best survey of possible strategic imperatives I’ve seen yet.
There just a couple items Jason doesn’t cover that I’d add: [Read more…]