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Archives for November 2025

Your Outage Risk Feels Less Black Swanny

November 18, 2025 By Scott

I’ve spent some time the past year on an important project, potentially life-saving for many. But if the site went down for a few hours or even a day, no one would die immediately. Maybe some revenue loss, but nothing catastrophic. What about yours? Is it mission or safety critical? Or doing so much business that a half a day is millions in loss? Not to mention the customer service issues?

Major digital outages keep happening. The Internet was designed to survive nuclear war, yet we’ve layered on centralization that increases failure risk. And it seems to be getting worse as new inflection points pile up.

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Filed Under: Marketing, Product Management, Tech / Business / General

Product Lessons from DeFi’s Rise

November 6, 2025 By Scott

If you follow crypto, you’ve likely noticed the rise in DeFi activity the past several months. As Traditional Finance (TradFi) evolves and co-opts parts of crypto, we’re seeing emergence of a hybrid model called Centralized Finance (CeFi) and watching what may be an inflection year. Every year seems like “the year of SOMEthing,” but with trillions finding new pathways, it seems a fair statement now. Growth of Decentralized Finance (DeFi) despite easier Central Exchange (CEX) options is telling. DeFi remains difficult and risky. Yet it’s growing as percentage of crypto activity. Some of this may be episodic, but it reveals a deeper signal about marketplace pain points: users will endure hardship just to escape worse systems. It’s a story of value over comfort, like drivers taking a pothole-filled detour to avoid a toll road they no longer trust, but there’s someplace they’ve just got to go.

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Filed Under: Marketing, Product Management, Tech / Business / General, UI / UX

Recent Posts

  • Your Outage Risk Feels Less Black Swanny
  • Product Lessons from DeFi’s Rise
  • Cryptocurrency and Fiat: Independence, Interdependence
  • How Does Fiat Become Cryptocurrency?
  • The Composable Everything Future

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